The Extraordinary, Awe-Inspiring,
Undiscovered YOU!
A black sheep’s wool cannot be dyed.

A black sheep is 100 percent, authentically original. It cannot be influenced, changed or molded into something it isn’t by outside forces. In this powerful new book, author Brant Menswar shows you how to unleash your own black sheep―the five core values that make you who you are―to empower your life.

As a motivational speaker, podcast host and founder and CEO of Rock Star Impact, Brant Menswar has inspired thousands of people to tap into their full potential for success by aligning with their black sheep values. Now, in this high-octane, entertaining how-to guide, he delivers one-of-a-kind wisdom for living the amazing life you were always meant to. You will find out how to identify the non-negotiables that are at your core, to live with deliberate intention and practically manifest what matters to you most. You will discover what makes you an extraordinary original and how being uniquely yourself is a power you can set free for success, every day.
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Brant Menswar is a core values activist, former rock star, named one of the country’s “Top 10 Speakers in Motivation" and a self-professed coffee snob. His books and Top 200 podcast (Thoughts That Rock) expand on his ground-breaking work around values-based leadership described as “disarmingly simple and incredibly powerful.” 

He has helped to change what’s possible for industry-leading organizations like Netflix, Verizon, Anthem, SunTrust, Microsoft, ESPN, Hilton, St. Jude Children’s Research Hospital and dozens more.

Passionate and engaging, Brant encourages audiences to discover their Black Sheep Values® and move forward with deliberate intention. His interactive and entertaining ways of defining what matters most compels audiences to dig deeper into their lives and start living on purpose.


Laura Gassner Otting

 Washington Post

Best-Selling Author - Limitless

In a world where we are constantly pulled in too many different directions, finally there is a roadmap for how to do the work that really matters to you. In Black Sheep, Brant Menswar builds a strategic, resonant, and immediately actionable framework in which each of us can identify our core values and our purpose.  Coming at you straight from the head and straight from the heart, this book will change the way you live your life.


Scott Stratten

6X Best-Selling Author, Hall of Fame Speaker, Black Sheep

One thing about feeling like a Black Sheep my whole life, you focus on being authentic and true to yourself, which can also make you feel like a flock of one. Brant's book helped me realize that not only is it ok to be who I am, but that there are many others like me, but our flock is spread out. The book should come with a soundtrack because I was bopping my head in agreement up and down every page.


Alison Levine

New York Times

Best-Selling Author, Speaker,

American Explorer 

“I’ve never had a way to actually visualize my core values...until now. I’ll be feeding my Black Sheep on a daily basis from this point forward.”


Mitch Joel

Visionary, Speaker, Author, Six Pixels of Separation &


I've been a 'black sheep' my entire life. From performing magic and theater as a kid to my passion for comic books and heavy metal music that persists to this day. I love being a black sheep. I like being different. With that, I want my work to find an audience and resonate. A massive thanks to Brant Menswar for writing Black Sheep. To find the extraordinary, you have to go to the edge. Brant is the perfect guide for you on this journey. Trust him. Read this book. Reap extraordinary results.

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Alan Stein Jr.

World-Renowned Coach, Speaker, Author - Raise Your Game

This book is a must-read for anyone, of any age, in any industry that wants to become their best self. It is packed with helpful – and more importantly – practical ideas, concepts, and strategies for self-development. This powerful book will make you laugh, make you cry, and make you think! Brant is a world class expert at helping people clarify their core values and live their ultimate purpose… which is exactly what this book will do for you!

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Kay Rawlins

Founder, Orlando City Soccer Club

(MLS Franchise), President - Orlando City Foundation 

As someone who has been labeled a 'black sheep' in the past, this book gives a very different, positive view of what that can actually mean. Our black sheep are really very handy! We all want to feel that we are living with a deliberate intention, which makes this a great read, for those seeking their purpose and looking for help in finding it.


John Jantsch

Best-Selling Author - Duct Tape Marketing and The Self-Reliant Entrepreneur

For anyone who thinks they may just be winging it, and yes, I'm talking to you, Black Sheep will let you uncover your truth and show you what to do with it.

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Phil M Jones

Best-Selling Author -

Exactly What To Say

"As a child I was always taught that “being” a Black Sheep was possibly something to avoid. Fitting in was the status quo and the ability to carve your own path was frowned upon. Your world can easily force its own agenda on you and if you in any way feel that you have the desire to dictate your own life story, then this practical and powerful read will certainly help you to achieve it. My big lesson was to stop thinking that I am a black sheep and instead learn to “have" black sheep to guide me. I now know EXACTLY what mine are. It's time for you to find yours."

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Jim Knight

Best-Selling Author - Culture That Rocks, Speaker, Podcast Host

To say that Black Sheep is a massive understatement. It’s life changing! Brant Menswar’s new book, Black Sheep, takes us on a journey to identify our non-negotiables, speak them into existence and stop winging it when it comes to our life’s purpose. He has taken a misunderstood concept and completely redefined it for all of us to clearly understand and use to truly amp up our lives. Through situational examples, crystal-clear messaging and personal stories—both hilarious and heart-breaking—Brant lays out how YOU can live your black sheep values. As authentic as my rock star friend, Brant Menswar is on stage and in person, this book is 100% original. Black Sheep rocks! 


Melissa Wiggins

Co-Founder - Cannonball Kids cancer, Author, Speaker

“This is NOT ! I repeat NOT your typical “ let’s figure out your values “ book! As a mum of four littles , a non-profit founder, speaker and author life is quite chaotic for this Scottish lassy! What Brant has put together is verging on genius! It has changed my life in a way I could never have imagined! Every single woman on the planet needs this book and these methods in their life! It has changed my chaotic misery into decisive meaningful joyful living! I am forever grateful and cannot recommend this book more highly!”


Kyle Smith

CEO - Nothing Bundt Cakes

“Even if you believe that you have clarity on your core values and purpose or that your company’s culture is in a good place, Brant’s insights and passion for impacting lives and offering hope for a better future will take your business and life to the next level.  By identifying my “non-negotiables,” I’ve witnessed the effect first hand with our company and with my family.”


Phillip Stutts

Founder - Go Big Media, Best-Selling Author - Fire Them Now: 

The 7 Lies Digital Marketers Sell

"In this illuminating and compelling book, Brant Menswar delivers mic-dropping wisdom that will set you on a path to living with intention and purpose. Black Sheep shows you how to stop winging it and start consciously creating your own life by connecting with the personal, immutable, unalterable values that, like a black sheep’s wool, cannot be altered, dyed or changed. Filled with captivating examples and personal stories that range from the hilarious to the heartbreaking, Black Sheep takes you on a journey of defining your what, so you can live your why."